# Submit your tool to AppSumo

> AppSumo is a software deals marketplace that sells discounted deals, mostly lifetime deals, to a large list of small business buyers. Makers apply, agree price and terms with AppSumo, then run a campaign of about 60 days backed by its email, ads and affiliates.

- Website: https://appsumo.com
- Submit at: https://sell.appsumo.com/
- Type: launch platform
- No upfront fee, AppSumo takes a share of each sale, dofollow link, time to list: Not stated, the site says about 10% are accepted, DR 83
- For: SaaS, Startups, AI tools
- Facts checked: 2026-11-13

## Is AppSumo worth it?

Worth applying if you have a working product, real users and the support capacity for a wave of deal buyers. It costs nothing upfront, but AppSumo keeps a share of every sale (the site says you keep 95% from buyers you bring and 70% from buyers it brings), and lifetime deals can tie you to serving users for years on one payment. Model the economics before agreeing. Expect blunt public reviews and many feature requests.

## Who should submit to AppSumo?

Suits B2B and prosumer SaaS, AI tools and templates aimed at small business owners, marketers, creators and agencies, from teams that can handle support volume. It does not suit pre launch or beta products, consumer entertainment apps, or products with high per user costs that a one time price cannot cover.

## What you need before you submit

- A working product, not a beta or concept
- A support plan and a team that will be around long term
- A product for entrepreneurs, marketers, creators or agencies
- An accepted partner application
- Agreement on deal price and terms

## How to submit

1. Read the partner page at sell.appsumo.com
2. Fill in the application (the site says about 5 minutes)
3. If accepted, agree price, deal terms and the listing
4. Prepare docs and support before the deal goes live
5. Run the campaign, usually about 60 days
6. Get paid 60 days after each sales month ends

## Pros

- No upfront cost
- The site says it reaches 1.5M+ buyers by email and 20K affiliates
- Direct revenue and many new users in a short window
- Dofollow link to your site from the product page
- Public reviews and feature feedback

## Cons

- Revenue share on every sale
- Lifetime deals can create long term support costs
- The site says only about 10% of applicants are accepted
- Deal buyers can be demanding and vocal in reviews
- Payouts arrive 60 days after the month ends

## Tips

- Ask which revenue share applies to your category before signing
- Lifetime deals are not required except for AppSumo Radar, so propose annual pricing if it fits better
- Cap plan limits so one time buyers stay profitable
- Staff support and write docs before launch day
- Answer every review and question during the campaign

## Questions

### How much does it cost to list a tool on AppSumo?

Listing a tool on AppSumo costs No upfront fee, AppSumo takes a share of each sale.

### Does AppSumo give a dofollow link?

Yes. A listing on AppSumo links to your site with a dofollow link.

### Does AppSumo ask for a backlink or a badge?

No. It lists a tool without asking for a badge or a link back.

### How long does AppSumo take to list a tool?

Not stated, the site says about 10% are accepted.

### How much does it cost to launch on AppSumo?

Nothing upfront. AppSumo earns a revenue share on each sale. The site says you keep 95% from buyers you bring and 70% from buyers AppSumo brings, and that rates are negotiated by category.

### Is the AppSumo link dofollow?

Yes. Checked in November 2026 on three product pages: the founder website link had no rel attribute, so it is followed.

### Do I have to offer a lifetime deal?

No, according to the site, except for AppSumo Radar. Annual pricing and other structures are possible.

### How many products get accepted?

The site says about 10% of applicants.

## Alternatives to AppSumo

- [Product Hunt](https://another.directory/where-to-launch/product-hunt)
- [Fazier](https://another.directory/where-to-launch/fazier)
- [PeerPush](https://another.directory/where-to-launch/peerpush)
- [Peerlist Launchpad](https://another.directory/where-to-launch/peerlist-launchpad)
- [BetaList](https://another.directory/where-to-launch/betalist)
- [Nick Launches](https://another.directory/where-to-launch/nick-launches)
- [Smol Launch](https://another.directory/where-to-launch/smol-launch)
- [Uneed](https://another.directory/where-to-launch/uneed)

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DR: Domain Rating by Ahrefs (https://ahrefs.com/).

From Another Directory (https://another.directory/where-to-launch). Another Directory gives every tool a page that says what it does, who it's for and what it costs. List a tool at https://another.directory/submit, or have an AI agent do it: https://another.directory/submit.md