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Submit your tool to IndieHustles

A directory that lists indie products as alternatives to popular SaaS tools, each page naming the incumbents it replaces. Free listings need a badge on your site and wait in a queue; paid plans skip it.

Go to the submit page Dofollow link Free with a badge, $19 Priority, $79 Premium

Is IndieHustles worth it?

Good fit if your product is a clear alternative to a known SaaS tool. Links were dofollow on both free and paid listings checked. The free plan needs a badge linking to indiehustles.com and the site quotes about 2 months to go live, so it is slow. Priority at $19 gets you live within 24 hours with no badge, which is the sensible choice if you need the listing soon. Premium at $79 adds 30 days on the homepage and the top of the weekly newsletter.

Who should submit to IndieHustles?

Suits indie SaaS, tools and apps that position themselves against named incumbents such as Notion, Buffer or Mailchimp. Products with no obvious popular alternative have little to put in the required Alternative to field. Makers who do not want a badge on their site must pay at least $19.

What you need before you submit

  • Sign in with an email link (no password)
  • Product name, website URL, category, tagline of at least 10 characters
  • At least one product it is an alternative to
  • Your name for the maker card
  • Free plan: a badge on your site linking to indiehustles.com

How to submit to IndieHustles

  1. Go to indiehustles.com/submit and sign in with the emailed link
  2. Fill product details and the products it replaces
  3. Choose Free, Priority $19 or Premium $79
  4. On Free, add the badge and let the site check it to join the queue
  5. Wait for review; the site quotes about 2 months for free

IndieHustles: pros and cons

Pros

  • Dofollow link on free and paid listings checked (rel noopener noreferrer)
  • Pages rank for alternative-to comparisons
  • Priority at $19 is cheap and skips the badge

Cons

  • Free listings need a badge and wait about 2 months
  • Sign-in signs you up for the weekly newsletter
  • Premium homepage spots are limited to 3

Tips for IndieHustles

  • Name 2 or 3 well-known incumbents your users switch from
  • Write the tagline as a plain description of what the product does
  • If your footer is rendered with JavaScript, the badge check may miss it; the site says it will then check by hand
  • Use the Black Friday deals section if you run a discount

Questions about IndieHustles

How much does it cost to list a tool on IndieHustles?
Listing a tool on IndieHustles is free with a badge, $19 Priority, $79 Premium.
Does IndieHustles give a dofollow link?
Yes. A listing on IndieHustles links to your site with a dofollow link.
Does IndieHustles ask for a backlink or a badge?
Yes. It asks for its badge or a link back on your site before it lists a tool. Check whether it has to be on the homepage or can go on any page.
How long does IndieHustles take to list a tool?
Free about 2 months; paid under 24 hours.
Is the IndieHustles link dofollow?
Yes. When checked in November 2026, both free and featured listings linked to the product with rel noopener noreferrer and a ref parameter, so the links are followed.
What does it cost?
Free with a badge on your site and a queue the site estimates at about 2 months. Priority is $19 one-time and goes live within 24 hours with no badge. Premium is $79 one-time and adds 30 days on the homepage and first place in the weekly newsletter.
Do I need an account?
Yes. The submit page asks you to sign in with an emailed link, and signing in also subscribes you to the weekly newsletter.
What audience does it have?
The site says the newsletter has 2,000+ readers and the site gets 5,000+ monthly visitors. It targets founders and early adopters looking for indie alternatives.

Facts checked . DR: Domain Rating by Ahrefs, checked . DR 4 is Ahrefs' new model, shown on ahrefs.com from 1 December 2026. DR changes; check a place before you pay for it.

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