Is SimilarLabs worth it?
A good free listing if you can add the badge: the badge route promises one English dofollow link, and most listing pages checked had a followed Visit Website link. The X post route avoids site changes but the site only promises the dofollow link for the badge route. The $9.99 fast track is fair if you want it live at once. Paid promotion from $29.99 is optional and only worth it for AI tools that fit the audience.
Who should submit to SimilarLabs?
Suits AI tools, SaaS products and developer tools, especially ones that want listings in English and five other languages. It does not suit non software products or makers who want a launch day event, since this is a directory with a launches feed, not a ranked launch.
What you need before you submit
- Account via Sign In
- Public product URL not already listed
- For the badge route, the SimilarLabs badge on your homepage
- For the X route, a public X post naming your domain and SimilarLabs
How to submit to SimilarLabs
- Sign in and paste your product URL
- Review the AI drafted listing and its translations
- Choose X post, badge or $9.99 fast track
- Verify and submit
- Wait for manual review on the free routes
SimilarLabs: pros and cons
Pros
- Two free routes, one without any site change
- Followed link on most listing pages checked
- Listing published in six languages
- Cheap $9.99 option to skip review
Cons
- Dofollow only promised on the badge route among the free options
- Review time for free routes is not stated
- Some listings checked had a nofollow Visit Website link
- Audience is mostly people browsing AI tools
Tips for SimilarLabs
- Use the badge route if the link is the point
- Check the AI drafted text before submitting, it is what gets translated
- Keep the X post public until the review is done
- The $10 featured add-on is one time, not monthly
Questions about SimilarLabs
How much does it cost to list a tool on SimilarLabs?
Does SimilarLabs give a dofollow link?
Does SimilarLabs ask for a backlink or a badge?
How long does SimilarLabs take to list a tool?
Is the SimilarLabs link dofollow?
How much does SimilarLabs cost?
How long does approval take?
How much traffic does it get?
Facts checked . DR: Domain Rating by Ahrefs, checked . DR 4 is Ahrefs' new model, shown on ahrefs.com from 1 December 2026. Search traffic is an estimate of monthly visits from search. Both change; check a place before you pay for it.