Is Startups.fm worth it?
A fair buy if you want one clean dofollow link and a listing page at a fixed, low price. Paid listings carry a followed link, while the large companies the site added itself are nofollow, so you are paying for the link. Do not expect much referral traffic. Check every field the form scrapes from your site before paying, since that text is what the reviewer and visitors see.
Who should submit to Startups.fm?
Suits bootstrapped and funded startups, SaaS, AI, devtools and fintech products that want a quick paid backlink without making an account. Not for anyone looking for free listings, a launch-day audience or upvotes.
What you need before you submit
- GBP 49 one-off payment
- Live website URL
- Startup name, tagline and description
- Category from a fixed list
- Your name and email
- Funding stage, country, logo and featured image optional
How to submit to Startups.fm
- Open startups.fm/submit
- Paste your URL and let the form auto-fill name, tagline, description and images
- Correct anything the scrape got wrong
- Pick a category and add your name and email
- Continue to payment of GBP 49
- Wait for human review, about 48 hours
Startups.fm: pros and cons
Pros
- Dofollow link on paid listings (checked November 2026)
- No account needed
- Short form with auto-fill from your site
- Listing pages are indexable and grouped by category, country and city
Cons
- No free option
- Little referral traffic to expect
- The directory is mostly well known startups the site added itself, so small products sit among big names
Tips for Startups.fm
- Rewrite the auto-filled tagline and description in your own words
- Upload a landscape featured image if your og:image is weak
- Choose the most specific category rather than Other
Questions about Startups.fm
How much does it cost to list a tool on Startups.fm?
Does Startups.fm give a dofollow link?
Does Startups.fm ask for a backlink or a badge?
How long does Startups.fm take to list a tool?
Is the Startups.fm link dofollow?
How much does Startups.fm cost?
How long does approval take?
Do I need an account or a badge?
Facts checked . DR: Domain Rating by Ahrefs, checked . DR 4 is Ahrefs' new model, shown on ahrefs.com from 1 December 2026. DR changes; check a place before you pay for it.