Google Analytics
Free web and app analytics from Google, built around events
Freemium
Fathom Analytics alternatives
Alternatives to Fathom Analytics (Cookieless website analytics for privacy-minded site owners): Google Analytics, Umami and Plausible Analytics. All are analytics tools that share at least one job with Fathom Analytics. Pro and Boost listings come first, then the closest matches.
Umami
Cookie-free web and product analytics, self-hosted or cloud
Freemium
Plausible Analytics
Cookie-free, EU-hosted web analytics for site owners
Free trial