Is FinancesOnline worth it?
Worth a request only for B2B SaaS that fits one of its business categories, such as CRM, accounting, HR or project management. The add product form is a sales lead form with a budget field that includes None, and there is no self serve listing. Free listing pages checked had no link to the vendor website at all; a large client page had plain in-text links. Expect a sales call and treat any free listing as a bonus.
Who should submit to FinancesOnline?
Suits B2B SaaS companies with a marketing budget that want buyer traffic in established categories. Does not suit indie tools, developer utilities, consumer apps or makers who want a quick free listing with a backlink.
What you need before you submit
- A B2B or SaaS product that fits a listed category
- Name, company and work email
- Choice of monthly advertising budget, None is an option
How to submit to FinancesOnline
- Open financesonline.com/add-product/
- Pick a category and a monthly budget
- Submit the form with contact details
- Wait for the sales team to contact you
- Agree on a free listing or a paid package
FinancesOnline: pros and cons
Pros
- Large B2B buyer audience; the site says 2.5 million+ monthly readers
- Category rankings and comparison pages
- The site says 14,000+ vendors are listed
Cons
- No self serve submission
- Free listing pages checked had no website link
- Paid pricing is not public
- The site says it earns from vendors who pay for traffic
Tips for FinancesOnline
- Choose the most specific category in the form
- Ask the sales team in writing what a free listing includes
- Compare with G2 and Capterra before paying
Questions about FinancesOnline
How much does it cost to list a tool on FinancesOnline?
Does FinancesOnline link to your site?
Does FinancesOnline ask for a backlink or a badge?
Is a FinancesOnline listing free?
Is the FinancesOnline link dofollow?
How long does it take?
Facts checked . DR: Domain Rating by Ahrefs, checked . DR 4 is Ahrefs' new model, shown on ahrefs.com from 1 December 2026. DR changes; check a place before you pay for it.