Free social media tools

These social media tools cost nothing to start. Two are freemium and one is fully free. Buffer offers a forever free plan for scheduling posts, replying to comments and reviewing performance, aimed at creators, small businesses and agencies.

TrackMedia sends one draft to 21 networks and tracks link clicks per post. Its paid plans are $99 and $799 a year. Riff is a free Chrome extension that drafts replies and posts on X, LinkedIn, Facebook and Instagram, with no account needed.