Is Appvizer worth it?
Worth it mainly for B2B SaaS sold to European companies, especially in France. The free product page gives you a presence and reviews, but no link to your site: the help center says backlinks are not allowed, and the website button only appears when you run a paid CPC campaign. Treat it as a paid lead channel, not an SEO link. Write an original sheet, since the site says original, objective and complete sheets get more visibility.
Who should submit to Appvizer?
Suits B2B software companies selling to small and mid sized businesses in France, Spain, Germany, Italy, the UK and Brazil, with budget for pay per click or pay per lead campaigns. Not a fit for consumer apps, developer tools with no business buyer, or makers looking for a free backlink or launch day traffic.
What you need before you submit
- A B2B software product
- A vendor account, validated by the Appvizer team
- An original product description, not copied from your site
- A CPC campaign if you want a button to your website
How to submit to Appvizer
- Go to the vendors page and register a publisher account
- Wait for the account validation email, which the help center says comes within 24 hours
- Log in and fill in the product sheet: description, editions, pricing, screenshots
- Ask customers to leave reviews
- Optionally start a CPC or CPL campaign to get a website button and more placements
Appvizer: pros and cons
Pros
- Free product page
- Audience of business software buyers in 7 languages
- Verified user reviews
- No minimum budget for CPC campaigns, and campaigns can stop any time, according to the help center
Cons
- No backlink to your website, even on paid campaigns the button is a tracked redirect
- Website traffic only comes through paid clicks
- Strong focus on France and Europe
- The registration flow is spread across old and new pages
Tips for Appvizer
- Write the sheet from scratch, the help center warns against duplicate text
- Mention the limits of your product, the site says this helps visibility
- Collect a few customer reviews early
- Test a small CPC budget before committing to lead based pricing
Questions about Appvizer
How much does it cost to list a tool on Appvizer?
Does Appvizer link to your site?
Does Appvizer ask for a backlink or a badge?
How long does Appvizer take to list a tool?
Does Appvizer give a dofollow link?
How much does a listing cost?
How long does approval take?
Who reads Appvizer?
Facts checked . DR: Domain Rating by Ahrefs, checked . DR 4 is Ahrefs' new model, shown on ahrefs.com from 1 December 2026. DR changes; check a place before you pay for it.