Comparison
Aptabase vs Google Analytics
Aptabase and Google Analytics both count events, but they serve different jobs. Aptabase is an open source service for mobile, desktop and web apps. It uses lightweight SDKs, sets no cookies and keeps sessions anonymous.
Google Analytics covers websites and apps through a tracking tag or the Firebase SDK. It reports on traffic sources, conversions and funnels, and it shares audiences with Google Ads. The standard version is free.
Which one fits
Aptabase is the better fit for developers shipping apps who want basic usage data without cookies, consent banners or personal data, with self-hosting or EU data residency. Google Analytics fits website owners and marketers who need acquisition reports, conversion tracking and Google Ads links at no cost.
What it is
Aptabase
Privacy-first, open source analytics for mobile and desktop apps
Google Analytics
Free web and app analytics from Google, built around events
Pricing
Aptabase
Freemium. Free for up to 20,000 events per month, no credit card needed. Paid plans run from $10/month for 200,000 events to $450/month for 50,000,000 events, with no overage fees. Larger volumes need a custom plan by email.
Google Analytics
Freemium. Google Analytics is free. Google Analytics 360, the enterprise version with higher limits and support, is sold through Google with prices on request.
Who it is for
Aptabase
Developers and small teams shipping mobile, desktop, game or web apps who want basic usage insight without collecting personal data. It suits indie developers, studios, open source projects and SaaS teams. It does not fit teams that need user-level analytics, ad attribution, or marketing website analytics such as page views and UTM campaigns.
Google Analytics
Website owners, marketers and product teams who want detailed traffic and conversion data at no cost, especially those already running Google Ads or other Google marketing tools. Teams that need cookieless tracking or full data ownership often look at privacy-focused alternatives instead.
Highlights
Aptabase
SDKs for 17 platforms including Swift, Kotlin, Flutter, Electron, Tauri and Unity. Server is AGPL-3.0 and SDKs are MIT licensed. No cookies, device identifiers or fingerprinting. EU (Germany) or US data residency, or self-hosting. Debug builds detected automatically and kept out of production data. Free up to 20,000 events per month, no overage fees.
Google Analytics
Free for most sites and apps. Web and app data in one property through the Firebase SDK. Key events to track conversions and sign-ups. Funnel, path and segment explorations. Audience sharing with Google Ads. Raw event export to BigQuery.
Listed
Aptabase
15 Oct 2026
Google Analytics
24 Oct 2026
